October 2024 Farm Marketing News
This October, learn about how you can claim Google Ad credits, how to sign up for free marketing webinars from our partners, and navigating a new Klaviyo and Shopify integration.
September 2024 Farm Marketing News
Get the latest on FTC rules on fake reviews, new Instagram features, Meta's Google Analytics integration, and tips for optimizing your farm's website with properly sized images.
How to Crop & Re-size Photos for Your Farm Website & Emails
Getting your farm photos ready for use in your website and marketing emails is easy — just download the free software, then crop, scale, and export. Here’s our step-by-step guide!
August 2024 Farm Marketing News
We cover the latest email and SMS platforms for farm marketing, Google's AI Overviews in search results, Klaviyo's new report for growth, and Meta's Instagram ad features.
July 2024 Farm Marketing News
From DIY video production tips to strategic SMS marketing advice, we’ve packed this issue with valuable resources to help your business thrive.
June 2024 Farm Marketing News
This month, we’re diving into major Shopify updates and showing you exactly how to navigate them without a hitch.
Which email platform is right for your farm?
If you’re wondering which email/SMS platform to use for your farm marketing, it depends on the website platform you’re using.
May 2024 Farm Marketing News
This newsletter highlights our marketing framework for increasing farm sales, Google's free product listings, making share-worthy social posts, and insights into consumer messaging.
Want to increase farm sales? Follow our simple marketing framework.
Wondering where to focus your marketing efforts? We suggest starting with a proven framework!
How to Prepare for a Successful Farm Website Kickoff
Check out our checklists and conversational prompts to help you stress less. The faster you have everything ready, the faster we can build your website!
March 2024 Farm Marketing News
This month's farm marketing news includes a rundown of Google's latest update, plus tips for email testing, Shopify Shipping, and more more. Plus, meet Setel!
February 2024 Farm Marketing News
This month's farm marketing news includes a straightforward explanation of new email rules, plus Shopify updates, and more. Plus, meet our newest marketing consultant, Brooklyn!
Farm Website Platforms
For purposes of this comparison, we’re focusing solely on platforms that will enable you to have both your complete website and your online store together under one roof, so we’re zeroing in on GrazeCart vs. Shopify vs. Square.
Value-Added Producer Grant: Ask an Expert
We spoke to Erika Knight, who manages the administration of the USDA Value-Added Producer Grant for the state of Oregon. She is responsible for the entire grant cycle, from publicizing the grant to working with grantees.
Is your farm vagueposting?
If you know it’s important and are dedicating time to learn social media, it can be hard to know what needs to be in a post to make it successful. Here are some simple tips!
10 ways to land your farm’s marketing emails in more inboxes
Learn effective strategies that will help you avoid email marketing pitfalls, land in more inboxes, and ultimately drive more sales and growth for your farm business.
Wondering if SMS marketing is a fit for your farm? It is!
Especially for small and local businesses like farms, SMS (text message) marketing is a highly effective way to reach your customers.
Design Tips for Effective Farm Email Marketing
When designing your emails, design can work in your favor, making emails engaging and easy to read, or the complete opposite: make your message hard to get across and possibly leading to potential clients hitting the unsubscribe button. Let’s avoid that!
VAPG Resource Directory
Our guide on where to get started, farm grant consultants, and further VAPG research resources.
Value-Added Producer Grant: An Interview with Caleb Trainor of Winterspring Farm
Grapevine Marketing Consultant Anna Larsen chatted with Caleb Trainor of Winterspring Farm, a small regenerative veggie farm located in rural Southeast Wisconsin, about his experience applying for and utilizing the Value-Added Producer Grant from USDA.